Mirror Mirror – 2012 Movie Trailer

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Hot on the heels of the release of the trailer to Snow White and the Huntsman starring Charlize Theron and Kristin Stewart, comes the other Snow White movie adaptation coming to screens in 2012. Mirror Mirror stars Julia Roberts, Armie Hammer, Nathan Lane and Lily Collins.

I think the first thing that the viewers will notice when comparing the two projects is the tone of Mirror Mirror, which is decidedly lighter and more comedic than Snow White and the Huntsman. This version also seems to be more aimed at families than the darker, Lord of the Rings inspired Snow White and the Huntsman. Sure the Mirror Mirror trailer is more silly and light hearted. But I won’t make the jump that it’s the lesser film. I think we can’t underestimate the drawing power of Julia Roberts and how making the film more accessible to families will affect its box office potential.

As far as predictions on which film will turn out better critically. To me it’s apples and oranges. Sure people will, of course, inevitably take sides. But its unwise to judge a film strictly from its trailer. Making good trailers is an art form. I still remember  in 1993 and 1994 when Wyatt Earp and Tombstone came out. The media was quick to point out how much more epic Wyatt Earp looked in the trailer than Tombstone. But it was Tombstone which most people, in retrospect, note as being the more memorable film.

Mirror Mirror stars Julia Roberts, Nathan Lane, Lily Collins, Armie Hammer and Sean Bean. The film is written by Melissa Wallack and Jason Keller. Mirror Mirror is directed by Tarsem Singh. Mirror Mirror is scheduled for release  March 16, 2012.

Official Synopsis:

When Snow White’s beauty wins the heart of the prince that she desperately pursues, the Queen banishes her to the forest, where a ravening man-eating beast hungrily awaits. Rescued by a band of diminutive highway robbers, Snow White grows into an indomitable young woman determined to take back her realm from the treacherous Queen.

 

Official Trailer:

 

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